We were given a warm welcome from the area manager James who invited us to have a relaxed look around the store and try on as many shoes as we liked. The best part? We’d each be able to take home our favourite pair with their compliments. Talk about kids in a candy store!
I was pleasantly surprised to discover row upon row of gorgeous shoes. Yes, there were ranges in there for an older clientele too, but look past this and there are plenty of designs to catch the eye.
I explained about my awkward feet and was assured that whilst not every pair was going to be my perfect match, they would find me the shoes that would give me my ‘Hotter moment’. This is when you slip into the pair that makes you go ‘oooh’ and run to the till with your credit card, because you know that you’re not going to want to ever take them off again.
My mum has dainty little feet and opted for a very cute pair called Antoinette with a pretty patent bow.
We also got to learn more about the company. Based in Lancashire, the heart of their brand is the Hotter Concept, pioneered by their founder ‘Stu the Shoe’. He wanted every shoe to feel as comfortable as a pair of slippers, so hidden in every shoe are secret comfort features. This includes super light soles filled with millions of tiny air bubbles to cushion your foot. We got to see the materials that go into each shoe and feel the texture and flexibility of them.
*Update 17th June* – the video is now on Youtube. Thank goodness for editing! Here it is for you to laugh at watch: